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11 of the Best Affordable Clothing Shops in London

CEO Tinh Phung
London is a fashion lover's paradise, offering a wide range of affordable options for those seeking trendy and budget-friendly clothing. Whether you're looking for high street brands, vintage shops, or designer outlets, there's something for...

London is a fashion lover's paradise, offering a wide range of affordable options for those seeking trendy and budget-friendly clothing. Whether you're looking for high street brands, vintage shops, or designer outlets, there's something for everyone in the bustling city. In this article, we'll explore some of the top affordable clothing shops in London that you won't want to miss.

High Street Shops You Can't Miss

When Londoners need some retail therapy, they head straight to the high street. It's not all about heritage brands like Burberry; you'll find that prices are remarkably affordable. Explore the trendy and budget-friendly options available at these high street shops that have become staples in London.

Outlet Shopping at The O2

Nestled within the iconic structure of The O2, the Outlet Shopping at The O2 invites you to discover a treasure trove of fashion, accessories, and lifestyle essentials. With over 60 brands offering discounts of up to 70% off the recommended retail price, including adidas, Calvin Klein, Next, Nike, and Tommy Hilfiger, you're sure to find some amazing deals.

Outlet Shopping at The O2 Outlet Shopping at The O2


No list of affordable clothing shops in London would be complete without mentioning Primark. This high street juggernaut needs no introduction. In the past, people from all over Europe would make trips to London just to fill up suitcases full of Primark clothing. While the brand has now expanded and is available across Europe, the two massive stores on Oxford Street are still worthy of a pilgrimage.

Primark Primark

New Look

Another British brand that has taken the world by storm with its affordable fashion is New Look. Like Primark, New Look offers fast fashion on the high street. While you won't find luxury items here, it's the perfect place to satisfy your shopping fix quickly and affordably.


Matalan is a great value family retailer that offers a bit of everything, from womenswear to homeware. With its wide range of options, you can spend hours browsing through their collections and find some fantastic deals on the latest trends.

TK Maxx

If you enjoy rummaging for a bargain, TK Maxx is the place for you. With recognizable brands and unbeatable prices, TK Maxx offers some of the best affordable clothing stores in London. You never know what hidden gems you might find while exploring their racks.

TK Maxx TK Maxx

Vintage Stores for Sustainable and Affordable Fashion

While high street shops offer great options, they are not always the most sustainable choice. If you're looking to reduce your environmental impact and still stay on budget, buying second hand or vintage clothing is a fantastic option. London is home to some of the best vintage shops in Europe, giving you a wide selection to choose from.

Some of the standout vintage stores in London include Beyond Retro and Rokit. These stores tick all the boxes when it comes to fashion, price, and location. Beyond Retro has locations in Dalston, Brick Lane, and Oxford Circus, while Rokit can be found in Camden, Brick Lane, and Covent Garden. Another great vintage store in Camden is What Goes Around Comes Around.

Designer Outlets for a Bargain

If you're willing to splurge a little but still want to find great deals, designer outlets are the perfect place to look. While London has its fair share of designer and brand stores, the price tags can sometimes be overwhelming. Luckily, there are some excellent outlets just outside the city that offer affordable branded clothing.

London Designer Outlet (LDO) in Wembley is a must-visit for anyone looking for affordable designer fashion. With brands like Calvin Klein, The North Face, Tommy Hilfiger, and Levi's, you're sure to find something that suits your needs, tastes, and budget.

London Designer Outlet (LDO) London Designer Outlet (LDO)

Technically not in London, The Galleria is still an easily accessible shopping destination located just 30 minutes away from King's Cross. This shopping haven offers a wide range of affordable clothing options, making it a great place to find some stylish bargains.

Bicester Shopping Village, another outlet located just outside London, is a must-visit if you have a taste for luxury. With its incredible discounts on designer brands such as Balenciaga, Burberry, Off-White, and Prada, the Village is well worth the one-hour trip to Oxfordshire.

Bicester Shopping Village Bicester Shopping Village

London truly offers a world of affordable fashion options. Whether you prefer high street shops, vintage stores, or designer outlets, there is something to suit every taste and budget. And if you want to add a personal touch to your outfits, consider custom patches and pin badges. These quirky accessories are a fun and cost-effective way to customize your clothing and showcase your unique style.

Custom Pins and Patches Custom Pins and Patches

So, next time you're in London and in need of some retail therapy, be sure to check out these affordable clothing shops and explore the city's vibrant fashion scene. Happy shopping!