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6 Reasons to Rock The Thong Beach Bottom Trend

CEO Tinh Phung
When temperatures start to soar, it's natural to want to show a little more skin. And if you're looking for a bikini bottom that will not only help you flaunt your assets but also offer...

When temperatures start to soar, it's natural to want to show a little more skin. And if you're looking for a bikini bottom that will not only help you flaunt your assets but also offer versatility and style, then the thong bathing suit is the way to go.

Thong bikini bottoms are designed to bare it all, but there's so much more to this classic string bikini style than meets the eye. From eliminating tan lines to providing the freedom to stay active on your vacation, thong bikinis have become a must-have in every fashionista's wardrobe.

6 Reasons Why Your Next Vacation Needs a Thong Bikini

From their flexibility and eye-catching designs to their flattering cuts, there are countless reasons why thong bikinis are taking the beach scene by storm this season. Let's dive into six of the best features of this style before you embark on your next beach adventure.

#1 Flattering Your Figure

Thongs may be all the rage now, but they have actually been around for decades. The thong bikini first made waves in 1970s Brazil and quickly spread across the Western Hemisphere [^1^]. One of the main reasons to choose a thong bikini is its universally flattering fit.

The innovative design of thong bikinis accentuates three key areas of your physique:

  • Butt: Thongs create clean, thin lines that draw attention towards the navel, giving the illusion of a lifted derrière.
  • Legs: By eliminating the panty line at the base of your bottom, thongs visually extend the line of your legs, making them appear longer and leaner.
  • Waist: The slim construction of thongs conforms to your natural curves, accentuating your waist and enhancing your hourglass figure.

Say goodbye to ill-fitting and pinching bottoms, and welcome the trusty thong swimsuit that will make you feel fabulous.

#2 Reducing Tan Lines

While summer moments are often cherished, tan lines can be less desirable. If you want to enjoy the beach while avoiding noticeable tan lines, a thong bikini bottom is a must-have. It offers minimal coverage, leaving you with luminous legs and a glowing backside.

#3 Maximizing Comfort

Comfort and swimwear should go hand in hand, and thongs are no exception. Despite concerns about feeling stuffy, thongs are actually lightweight and provide a barely-there fit. Their delicate design avoids bunching, wedgies, and constant adjustments, leaving you free to enjoy your beach day.

There are different thong cuts and designs, but the cheeky bottom and Brazilian styles stand out as some of the coziest on the market:

  • The Cheeky Bottom: Combining classic thong and full-coverage designs, cheeky bottoms are cut in a V-shape. They provide just a glimpse of your cheeks while rounding them into a flattering peach shape. Pair them with a triangle bikini top for an hourglass silhouette.
  • The Brazilian: These bottoms offer a slightly lower cut than tangas, showing off a sultry side cheek while providing more vertical coverage. They lengthen your legs and ensure a snug fit without requiring constant adjustments.

These thong styles are designed to make you feel physically and mentally comfortable, enabling you to make the most of your beach day.

#4 Increasing Flexibility

If you're planning to have an action-packed beach vacation, you need bikini bottoms that won't slow you down. Thongs are uniquely equipped to move with your body, offering optimal flexibility. With their minimalistic design, you can seamlessly transition from rounds of volleyball to cocktail hour at the hotel or even a moonlit beach house soiree.

#5 Reducing Panty Lines

If you've ever dealt with visible panty lines while wearing a full-coverage bikini bottom with tight-fitting jeans, you know it can be a struggle. Thongs are the perfect solution to minimize panty lines. Their feather-light feel and barely-there straps ensure you never have to worry about constant adjustments or inspections.

#6 Showing Off Your Fashion Sense

Who says less fabric means sacrificing style? Thong bikini bottoms are back and better than ever, offering a range of designs to suit your personality and physique. Whether you prefer Greek goddess-inspired styles or ruched bottoms in vibrant colors, there's a thong that will make a lasting impression on your beach day.

Tips for Looking Gorgeous in Your Thong Bikini

While the virtues of thong bikinis are endless, the most important thing is to feel confident and embrace your unique shape. Here are three tips to help you feel like a siren in your bare-it-all bikini bottoms:

Embrace Your Unique Shape

Thong bikinis are designed to flatter all body types, but choosing the right style for your figure can enhance your look even further [^3^]:

  • Apple: If you have an apple figure, opt for high-rise thongs that accentuate your waistline and lift your bum.
  • Pear: Fuller coverage thongs, like Brazilian cuts, are perfect for pear or hourglass silhouettes. Look for styles with frontal hardware to add a touch of glamour.
  • Banana: If you have a tall, athletic, or leaner body type, choose cheeky thongs that sit lower on the hips. They provide shape and vibrancy, especially when paired with flirty, colorful patterns.

Toss On Some Accessories

Elevate your thong bikini ensemble by adding statement beach accessories that match your style. From boho anklets that lengthen your legs to effortless, chic beach sarongs that protect your skin and create a timeless fashion moment, these accessories can turn your beach day into a fashion show. Don't forget to pair your swim bottoms with thonged sandals or heels for an unstoppable beach outfit.

Get Your Thong Bikini Fix with ViX

Now that you're convinced of the allure of thong bikinis, it's time to find the perfect one for you. Explore ViX's collection of luxurious designer swimwear, including string bikini bottoms, tops, one-pieces, and accessories. With ViX, you can find your next signature piece and experience beachside bliss that will leave a lasting impression.


  1. ThoughtCo. "The Thong." Link
  2. Refinery29. "Thong Swimsuits Are Headed For Butts Near You." Link
  3. Everyday Style. "The Best Underwear For Your Body Shape." Link