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Korean Women’s Fashion – Mastering the Basics with Style

CEO Tinh Phung
Are you intrigued by the effortlessly chic style of Korean women's fashion? Do you want to know where to shop for these trendy clothes? Look no further! We've got you covered. Fashion in Korea South...

Are you intrigued by the effortlessly chic style of Korean women's fashion? Do you want to know where to shop for these trendy clothes? Look no further! We've got you covered.

Brown haired woman with a pink shirt holding a coffee

Fashion in Korea

South Korea has long been known for its cosmetics, but the fashion scene here is equally impressive. Korean women's fashion is thriving, and it's not just a recent phenomenon. With Seoul Fashion Week gaining international recognition, the world is becoming more aware of the fashion-forward culture in Korea.

Young woman walking in a street in Seoul wearing a blouse, skirt, and shoes, holding a black bag Photo Credit: Seua Yai

These days, Korean fashion brands and shopping malls are offering worldwide shipping, igniting a global craze for Korean fashion. If you've ever wondered how Korean women put together their stylish looks, we have a list of fashion essentials commonly seen on the streets of Seoul. Get ready to be inspired!

Dress it Up

Dresses are a staple in every woman's wardrobe, and Korean women know how to take them to the next level. They never just wear a dress - there's always something extra that completes their outfit.

Tops and Dresses

This effortless and versatile style involves layering a top under a dress. Many shops sell ready-made sets, but you can also mix and match as you please. A basic white long-sleeved tee under a black tank dress or a ruffled flower blouse under a cute dress are just a few examples of this trend.

Knits Over Dresses

Another popular way to incorporate dresses into Korean fashion is by pairing them with knits or sweaters. You can wear a regular-length knit with the dress showing as a skirt, or opt for a knee-length knit with a deep side slit to showcase the dress. Some Korean women even layer a transparent lace dress over pants for a unique look.

All About Bottoms

Korean fashion takes even basic bottoms like jeans and skirts to a whole new level. They have mastered the art of making them look anything but simple.

High-Waisted Bottoms With Tops Tucked In

In Korea, it's common to see women tucking their tops into the waistline of their skirts, shorts, and pants. Low-waisted bottoms are not popular, as Korean fashion favors bottoms that reach the natural waistline.

Woman with a striped shirt, ripped jeans, and black and white shoes holding a coffee cup Photo Credit: Onlyurs

Mini 365

Despite the weather, Korean women are not afraid to show off their legs. Mini dresses and skirts are a timeless part of Korean fashion. So, don't be surprised to see women rocking short bottoms even on the coldest winter days. In Korea, showing as much leg as possible is perfectly fine, especially in Seoul.

Heels, Everywhere

Korean women have a love affair with heels. Whether it's stilettos, slingbacks, wedges, or chunky boots, they adore the added height. Their petite frames make the perfect canvas for heels, and they know how to pair them flawlessly with their outfits.

The Relaxed Look

While many Korean women embrace heels and mini skirts, there is an equally strong presence of those who prefer a relaxed, tomboy-ish style. Loose pants and oversized tops are favorites among these fashion-forward women. Even the girliest girls often opt for shirts and blouses that are two sizes too big, effortlessly combining them with form-fitting bottoms.

Woman wearing black pants, white sneakers, and a white top standing on a slab on top of stones Photo Credit: Jetcube

Where to Shop

Now that you're inspired to embrace Korean women's fashion, let's talk about where to find these stylish pieces.


At the top of the affordable but respected brands list, Stylenanda offers fashion in all shapes and colors. With a style that leans towards modern street fashion, Stylenanda's clothes are loved by fashionistas worldwide.


For classic and timeless Korean fashion styles in earthy tones, Cherrykoko is the go-to brand. Their clothes are not only fashionable but also wearable for any occasion. From feminine pieces to comfortably trendy outfits, Cherrykoko has it all.


If you're looking for a brand with an edgy vibe, check out Ribbontie. Their clothes are fun, chill, and perfect for a stylish street-style look. Ribbontie is the result of a merger of three smaller brands, creating an exciting blend of fashion-forward trends.


For those who prefer a more cutesy look, Icecream12 is the perfect choice. Their collection features cute and colorful clothes, including the iconic tennis skirts that you'll find in every Korean girl's closet.

Wrap Up

Now that you have a good understanding of Korean women's fashion, it's time to unleash your creativity. Experiment with different styles and share your stylistic creations in the comments below!

Photo Credit: BigStockPhoto