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The Timeless Appeal of Plaid Shirts

CEO Tinh Phung
Plaid shirts have long been a wardrobe staple for men, with their enduring popularity rooted in both style and history. Despite being associated with different subcultures and fashion trends, plaid shirts have stood the test...

Plaid shirts have long been a wardrobe staple for men, with their enduring popularity rooted in both style and history. Despite being associated with different subcultures and fashion trends , plaid shirts have stood the test of time as a versatile and fashionable choice for any occasion.

A Brief History of Plaid

Originating from Scottish tartans in the 1500s, plaid shirts were initially symbols of clan rivalries in the Highlands. However, the Dress Act of 1746 banned plaid and tartan throughout Great Britain for over forty years. Plaid shirts eventually found their place in popular culture, worn by mid-century icons like James Dean and featured on the album cover of The Beach Boys' "Surfer Girl."

From its rebellious origins to its adoption by subcultures and the mainstream, plaid has become a symbol of alternative and normative fashion. Steve Sanderson, the founder of Oi Polloi, a popular menswear emporium, believes that the appeal of plaid lies in its versatility and the wide variety of options available. He states, "There are so many varied versions around - pretty much every man can find one that’s right for them."

How to Wear a Plaid Shirt

Plaid shirts effortlessly combine style and comfort, making them an essential piece in any wardrobe. Whether you opt for a classic flannel jacket, a preppy button-down shirt, or incorporate plaid into a suit, the key to styling a plaid shirt is to keep the rest of your outfit simple. Let the bold, colorful pattern of the shirt take center stage and pair it with neutral colors that complement the palette of your plaid shirt.

Plaid shirts can be dressed up or down, making them suitable for various occasions. They can be worn atop a pair of chinos or jeans, layered under a jacket, or left unbuttoned over a classic white t-shirt. The versatility of plaid shirts allows you to create both casual and more polished looks effortlessly.

Now, let's explore some of the best brands for plaid shirts in 2024.

The Best Brands for Plaid Shirts

Carhartt WIP

Carhartt WIP seamlessly combines workwear and streetwear, offering plaid shirts that are both stylish and durable. With eye-catching checks and a high-quality cotton construction, Carhartt WIP plaid shirts are a favorite among those seeking a bold and long-lasting wardrobe staple.


Filson, an outerwear brand based in Seattle, excels in perfecting the staple plaid shirt. Their designs evoke a rugged lumberjack aesthetic, featuring thick and comfortable brushed twill and meticulous stitching that ensures longevity.

Ralph Lauren

Known for its preppy fashion, Ralph Lauren offers plaid shirts that combine a flattering slim fit with washed and weathered effects. The heavier, hard-wearing cotton and western shoulder yoke add a touch of ruggedness to these versatile shirts.

Beams Plus

Beams Plus, an in-house brand of a Japanese department store, offers a unique fusion of Americana and contemporary style. Their plaid shirts feature a restrained check, a boxy fit at the shoulders, and occasional contrasting patterns on patch pockets.


H&M, a prominent member of the Better Cotton Initiative, provides affordable and sustainable plaid shirts made from 100% cotton flannel. With a solid range of styles and the option to recycle worn-out shirts, H&M ensures you can make a conscious fashion choice without compromising on quality.


With 190 years of fabric expertise, Woolrich offers classic plaid shirts made from high-quality cotton. These shirts feature a timeless cut, a box pleat on the back for a smart look, and stunning multi-toned checks.


Known for their well-designed and comfortable clothing, Uniqlo offers plaid shirts made from triple-brushed flannel. The soft cotton fibers provide a fleece-like feel, ensuring maximum comfort and style.

Gitman Vintage

Gitman Vintage specializes in creating casual shirts with a lived-in feel. Their plaid shirts feature a peaked shoulder yoke for subtle style and premium combed cotton for unmatched quality.


Recognized for its iconic check pattern, Burberry offers versatile and crisply designed plaid shirts. These designer shirts seamlessly blend into relaxed tailoring looks, making them a unique and stylish option.


As a prominent surfwear brand, Stüssy infuses traditional pieces with a streetwear edge. Their plaid shirts feature scuzzy, bleached effects and a wool blend, offering a distinct style that sets them apart from traditional plaid shirts.

J. Crew

J. Crew provides a modern take on the timeless collegiate style, offering plaid shirts with a tailored fit. Crafted from comfortable brushed cotton, these shirts provide both style and comfort for any occasion.

These are just a few of the best brands for plaid shirts in 2024. Each brand offers a unique take on plaid, ensuring that there is a perfect match for every individual's style and preferences.

Plaid shirts have undoubtedly come a long way from their historical origins. Today, they remain a timeless and versatile wardrobe staple, providing a stylish option for any occasion. So, embrace the enduring appeal of plaid shirts and make them a key part of your fashion repertoire.

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