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This Cult-Fave U.K. Drugstore Brand Just Landed At Target — & Everything’s Under $10

CEO Tinh Phung
When I interned in London, I’d go into Boots—aka the U.K.’s version of CVS—and restock beauty essentials. It was a place that I frequented a little too often and spent too much money at. I...

When I interned in London, I’d go into Boots—aka the U.K.’s version of CVS—and restock beauty essentials. It was a place that I frequented a little too often and spent too much money at. I always found myself impulsively buying makeup there. So, you can imagine my excitement when I found out that the in-house Boots skincare line was finally coming to the U.S. Before now, you couldn't get Boots beauty online or in-store if you lived stateside.

Boots Skincare: Simple Ingredients, Affordable Prices

The no-frills skincare line has just landed at Target on August 10. It's similar to the cult-fave brand, The Ordinary, in that they offer single-ingredient products. Instead of scrutinizing the back of a moisturizer or serum to figure out the hidden ingredients and potential clashes with your existing routine, the Boots skincare line keeps it simple. From a hyaluronic acid moisturizer to a vitamin C serum, the ingredients are right there in front of you. You can easily identify what's missing or needed in your skincare routine.

StyleCaster | Boots Target Launch Courtesy of Boots.

Boots has introduced a total of six products, including a squalane cleanser and retinol. The best part? Instead of paying $50+ for a retinol, you can get it for just under $9. Who said amazing skincare has to be expensive? With Boots, you can take care of your skin without hurting your wallet. The only downside is that the products don't display the percentages of the ingredients on the bottles like The Ordinary does.

Exclusive to Target

This secret is hiding in plain sight. The Boots ingredients skincare line is exclusively available at Target, so you won't find it anywhere else. Target continues to bring affordable and quality products to its customers, and the addition of the Boots skincare line is a testament to that commitment.

StyleCaster | Boots Target Launch Courtesy of Boots.

Must-Have Products from the Boots Skincare Line

Hyaluronic Acid Moisturizer

Hyaluronic acid is everyone’s best friend these days, especially if you want that glazed donut look. This super hydrating moisturizer is designed for every skin type.

StyleCaster | Boots Target Launch Courtesy of Boots.

Retinol

Sign me up for this retinol. You can give your skin a much-needed boost for under $9. If you’re introducing retinol into your skincare routine for the first time, we recommend you read this first.

StyleCaster | Boots Target Launch Courtesy of Boots.

Vitamin C Serum

You don’t have to shell out a lot of money to get a good Vitamin C serum. This option costs less than $10 and gives you all the benefits of its more expensive counterparts.

StyleCaster | Boots Target Launch Courtesy of Boots.

Squalane Cleanser

You’ve probably heard of plant-derived squalane. It’s one of the best mimics in the game—it acts like your skin’s oils, so it’s not a harsh, irritating face wash. This cleanser is hydrating and gives you that healthy glow.

StyleCaster | Boots Target Launch Courtesy of Boots.

Niacinamide Serum

This Vitamin B3 serum will help calm redness in your skin and reduce the appearance of fine lines. Remember to store this serum away from direct sunlight.

StyleCaster | Boots Target Launch

At STYLECASTER, our mission is to bring style to the people, and we only feature products we think you’ll love as much as we do. Target is a STYLECASTER sponsor; however, all products in this article were independently selected by our editors. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission from the sale.

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