One thing I talk about here a lot on The New Knew is choosing to vote with your dollar. If you keep buying Tide, you are creating a demand for Tide. Don’t do that. LOL.
By: Lisa Fennessy
Instead, I talk about creating a demand for ethical beauty , for sustainable goods, for non-health-compromising products by choosing to buy sustainable, organic, responsible, and clean when you can.
The same goes for creating a demand for black-owned businesses. As The Green Business Network suggests, creating a demand for Black-owned businesses can do several things including closing the racial wealth gap, strengthening local economies, fostering job creation, and creating visibility and representation in the green economy.
As it stands in 2023, we still need more Black-owned representation in the ethical beauty space.
In the last few years, I’ve seen lists go up on the internet for Black-owned bookstores, Black-owned business to support, Black-owned clothing labels, Black-owned whisky distilleries, Black-owned restaurants, and more. And as an avid skincare and beauty blogger, I thought it would be helpful to put together a list of Black-owned ethical skincare brands.
This list is a little bit different because it’s where Black-owned business meets better beauty. It’s not an exhaustive list of all Black-owned skincare. It’s not merely Black-owned wellness brands. This is only Black-owned, ethical skincare only. These brands are what I would consider to be better beauty according to TNK’s standards, meaning no phenoxyethanol, synthetic fragrance, GSE, or hidden 1,4 dioxane, to name a few.
To compile this list, I looked through The New Knew archives as well as Black-owned brand recommendations by Jacq’s, Beauty Independent, Leahlani, Gianne Doherty, and The Detox Market—and I was able to put together this list below. It was hard to find full ingredient lists for some brands, so please don’t consider this a complete list by any means. Just a place to start.
These brands are listed in alphabetical order. If you know of a Black-owned ethical beauty brand that is missing from this list, please comment below to add them in.
100 Black-Owned Ethical Skincare Brands
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Aba Love Apothecary - Handcrafted holistic skincare and aromatherapy.
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Afiya Beauty - A brand centered around wellness and health.
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Alchemy Body Shop - Body butters and oils.
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Amenda Beauty - Formulated to be results-driven and effective. This oil looks super chic.
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Andrelle’s Natural Skin Care - Handcrafted skincare by a clinical herbalist with minimum ingredients for the best results.
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Angie Watts - Natural, vegan, and cruelty-free skin food.
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Anne’s Apothecary - Clean, sustainable, natural skincare.
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Aseede - A small edit skincare brand formulated with simple, clean ingredients.
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Asevida - Products that promote self-care and mindfulness with natural ingredients.
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Bee Happy - Made to order natural skincare products.
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Bella Laine Naturally - Handcrafted natural skin and hair products.
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Beneath Your Mask - Obsessed with her Remedy Conditioning Lip Balm. Chic. Effective. Smells amazing. So good.
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Bibah Skincare - Curated botanical skincare for dry, sensitive skin. (OMG this line is super cute).
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Biophile - A unique, efficacious microbiome-friendly line that’s great for even sensitive skin.
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BLK GRN - An all-natural marketplace by all Black artisans.
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Body Be Silk - Reality TV star of Mind Your Business on the OWN network, Greta is an indie artisan and bath & body junkie creating clean body care products.
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Breed Love Beauty Co - Love their options for one-ingredient organic oils.
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Briogeo - Yeah, it’s a haircare brand, but they have scalp care, which is technically your skin. Great for kinky-curly hair types.
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Brosily Bath & Body - Nontoxic products that support your skin without harming your health.
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Clean Rebellion - Transforming everyday castile soap into a premium soap used for your hair, face, and body!
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Champ De Fleurs Skincare - Check out these Caribbean-inspired soaps.
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Chloe + Chad - Vegan beauty products handmade in Brooklyn.
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Dehiya - Simple, time-honored beauty with ethically sourced, highly-active, native, and wild botanical ingredients from all over the world.
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Demosea - Skincare products with botanical oils ethically and locally sourced delicacies from the deserts, mountains, and seas.
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De Palma’s Hydrating and Clarifying Face Oil - Works to moisturize and help even skin tone.
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Dutchess Beauty - Lip oils, scrubs, and butters (I want to ask about the flavoring here : )
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Ellie Bianca - Extra organic skin oils and bath salts.
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Eu’Genia Shea - Sustainable shea butter in uber chic cutest tins.
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Ezàpè Naturals - Balms, butters, and oils.
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Folie Apothecary - Prickly pear face and hair oils (one of my favorite ingredients).
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