Deepica Mutyala is not just another American businesswoman; she is a visionary who is revolutionizing the beauty industry. As the founder and CEO of Live Tinted, she has created a multicultural community that celebrates beauty products and culture. Deepica, of Indian descent, has become a South Asian beauty influencer with a massive following on social media platforms like Instagram and YouTube.
Early Years and Education
Born on July 4, 1989, in Houston, Texas, Deepica Mutyala embodies the spirit of independence and determination. She pursued a BBA in Marketing from the University of Texas at Austin - Red McCombs School of Business in 2007. Later, in 2010, she completed her Business Management degree at the University of Edinburgh.
A Trailblazer in the Beauty Industry
Deepica's journey in the beauty industry began with her viral YouTube video. In the video, she skillfully used red lipstick to conceal dark circles under her eyes. This innovative makeup hack caught the attention of millions and led to her appearances on renowned shows like The Today Show and The Dr. Oz Show. Soon, she graced the pages of prestigious magazines like Vogue, Marie Claire, and CNN.
Drawing from her own experiences, Deepica realized the need for representation and inclusivity in the beauty world. Consequently, she collaborated with major brands like Estee Lauder, Coty, and LVMH to create beauty products that catered to people of all skin tones. In January 2018, she launched her own venture, Live Tinted, which offers a diverse range of beauty products while fostering cultural conversations.
Caption: Deepica Mutyala captivating the audience with her beauty and charisma.
A Community of Empowerment
Live Tinted is not just a brand; it's a movement that empowers individuals to embrace their unique beauty and cultural heritage. With Live Tinted, Deepica has created a platform for people to share their personal experiences related to beauty, culture, and identity. The brand has gained widespread recognition and accolades for its innovative products. In fact, Elle awarded Live Tinted's multi-purpose Huestick the Future of Beauty Award for Innovation.
Beyond Beauty
Deepica Mutyala is more than just a beauty influencer. She is a multifaceted individual with a passion for literature, exploring new places, and staying updated with the latest TV shows. Her favorite beauty products include the Tarte Tarteist Pro Amazonian Clay Palette and L'Oreal Paris Voluminous Original Mascara. When it comes to books, she finds inspiration in titles like "The Life-Changing Magic of Tidying Up" by Marie Kondo and "Blink" by Malcolm Gladwell. She also cherishes TV shows such as "The Undoing" on HBO and "The Crown" on Netflix.
Personal Values and Advocacy
Deepica Mutyala is not just concerned with beauty; she also cares deeply about important issues. She believes in the power of using her platforms to raise awareness and make a positive impact. In 2021, during the devastating COVID-19 pandemic in India, Deepica joined the "Help India Breathe" campaign to appeal for funds and support for relief efforts. She also stands for inclusivity in the beauty industry, advocating for products that cater to individuals' specific skin undertones rather than generalizing based on ethnicity.
Through her hard work, authenticity, and dedication, Deepica Mutyala has become a role model for aspiring entrepreneurs and beauty enthusiasts. She is a true embodiment of breaking barriers, embracing diversity, and redefining beauty standards.
References:
- Deepica’s LinkedIn Account
- Deepica’s YouTube Channel
- Women Health
- Women's Health
